There’s an upcoming event a very close friend of mine is hosting and I thought, “This is something my community needs to know about!” It’s called “Essence of The Brand,” and it’s not just any event – it’s a live podcast experience hosted by J. Murray from the well-known Hapi Hood The Podcast. This gathering is all about networking, learning, and drawing inspiration from local brands that have made a mark in our community.

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Event Details:

  • Date: Saturday, March 23
  • Time: 2 – 4pm EDT
  • Location: Do Greater Charlotte Foundation, 2400 Greenland Avenue, Charlotte, NC 28208
  • Featuring: Gerald and Eno Gordon from Reference Me, LLC, and Ernest Swindell along with Alonna Bailey from Xcel – The Best Damn Meal Bar.

The essence of your brand is what sets you apart from the crowd – it’s your business’s heart and soul. In today’s bustling market, understanding and communicating this essence is more crucial than ever. But how do you turn this understanding into effective marketing and loyal customers?

Building a Unique Brand Identity

In the realm of business, your brand identity is your statement to the world. But beyond logos and taglines, the true essence of your brand is about your story, values, and the emotional connection with your audience. Gerald and Eno Gordon, founders of Reference Me, LLC, are perfect examples of entrepreneurs who have carved out a unique space for their business by staying true to their brand’s essence. By attending “Essence of The Brand,” you’ll get firsthand insights into their approach and how it can apply to your business.

Transforming Customers into Brand Ambassadors

Imagine having a legion of loyal customers who do your marketing for you. That’s the power of turning customers into brand ambassadors. Ernest Swindell and Alonna Bailey, the brains behind Xcel – The Best Damn Meal Bar, will share their journey of building a community around their product. Learn from their experiences to understand how authenticity and customer engagement can elevate your brand’s presence and loyalty.

 

Hapi Hood the Podcast Live with J Murray

Now, why should you clear your schedule and attend “Essence of The Brand” on March 23? It’s simple. This event is a golden opportunity to network with like-minded individuals, gain invaluable insights from successful local entrepreneurs, and understand how to amplify your brand’s essence effectively.

Don’t miss out on this chance to enhance your entrepreneurial journey and marketing strategies. Join us at the Do Greater Charlotte Foundation and let’s explore together how to make your brand not just seen, but felt.

Call to Action: Ready to dive deep into the world of branding and make meaningful connections? Grab your mobile eTicket now for “Essence of The Brand.” Let’s unlock the power of your brand’s essence together and turn your customers into your biggest advocates.

See you there, fellow entrepreneurs!

H.E. Thompson Jr.
Author: H.E. Thompson Jr.

Native to the area and have seen CLT grow phenomenally. Just want to help CLT businesses grow!