In 4 sessions or less, we figure out the two vital variables to business success:

[1] What outcomes do our ideal clients need or want?

[2] Given the time we invest, how much to charge to make the money we want?

With these variables defined, we can find, and attract, the clients we want to serve.

AND, HEADS UP … The correct order for starting a business is [1] design a business model. [2] get some clients [3] decide if this is the business you truly want [4] then, start to design a plan, knowing that it will EVOLVE.